Functional Roots, Fresh Expression. I reimagined a packaging system built for ecommerce brand Sunrae, preserving scalability while adding shelf appeal.

Packaging Design

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Art Director

Starting Point

When Sunrae began selling health foods on Amazon, they needed credible packaging to win over consumers. I built a template that unified the catalog and supported rapid expansion, flexing across pouches, bottles, jars and more. The system was functional but lacked visual excitement.

Outcome

Starting Point

When Sunrae began selling health foods on Amazon, they needed credible packaging to win over consumers. I built a template that unified the catalog and supported rapid expansion, flexing across pouches, bottles, jars and more. The system was functional but lacked visual excitement.

Outcome

Starting Point

When Sunrae began selling health foods on Amazon, they needed credible packaging to win over consumers. I built a template that unified the catalog and supported rapid expansion, flexing across pouches, bottles, jars and more. The system was functional but lacked visual excitement.

Outcome

Note: Client name has been changed for confidentiality.

© 2025 AURORA LIN

© 2025 AURORA LIN

© 2025 AURORA LIN